Evita Joseph Blog

Melanin Rich Skin Standard

Melanin Magic: Why Richer Skin Tones Glow Differently

Melanin is more than just pigment. It’s protection, resilience, and beauty. In melanin-rich skin, melanosomes are larger, more numerous, and distri...

7-Day Skincare Blog Series: “Why Glass Skin Isn’t One-Size-Fits-All

Day 1 – Stratum Corneum Thickness Your Skin’s Outer Shield: Why Thickness Differs and What It Means for Glow Did you know the top layer of you...

Papaya Extract in Skincare: Nature’s Brightening Secret

When it comes to skincare ingredients, few are as refreshing and effective as Papaya Extract. Known for its natural enzymes and antioxidants, papay...

African Makeup Brand

What It Means When a Cleanser Passes the Skin Irritation Test—Especially for Skin of Color

Your skin deserves products that are proven safe, not just marketed that way. That’s why we’re proud to share this news: our Beet Gel Cleanser has ...

African Makeup Brand

Niacinamide in Skincare

When it comes to powerhouse skincare ingredients, Niacinamide easily tops the list. Known for its wide range of benefits and gentle nature, it’s a ...

African Makeup Brand

Sugar Beet in Skincare: The Secret Behind Glowing, Hydrated Skin

When it comes to skincare, nature often holds the best secrets, and one of them is the humble sugar beet. You might know sugar beet as a plant used...

african skincare brand

Meet Your Skin's New Best Friend — Our Newly Formulated Cleanser

Your search for the perfect cleanser ends here. We're beyond excited to introduce our latest creation: Beet Gel Cleanser , a formula crafted with...

glow prep duo

“Why the Glow Prep Duo Is the Skincare Hack You Didn’t Know You Needed”

Let’s be honest—sometimes, the little things make the biggest difference. If you’ve ever had water dripping down your arms during your skincare rou...

Everyday Tote Bag

What’s In My Everyday Tote: The Bag That Carries My Life & My Skincare”

If you’re anything like me, your tote bag isn’t just a bag—it’s a mobile command centre. From skincare essentials to snacks, mine carries everythin...

African Makeup Brand

Why Staying Hydrated is the Secret to Glowing Skin (+ My Favorite Bottle to Help!)

Let’s talk hydration—because it’s not just about drinking water; it’s about feeling good from the inside out. If you’ve ever wondered why your skin...

African Makeup Brand

Check Out The New Evita Joseph Makeup Brushes

We love this look by Kordai Beauty . This look features our new brushes 1.Curved Liner Brush 2. Powder Buffer Brush 3. Face Paint Brush ...

African Makeup Brand

EVITA JOSEPH LAUNCHES A CLEAR BROW GEL

Evita Joseph launches Expert Brow Fixing gel to her range of Makeup Products. Give your brows a beautiful fix with the Evita Joseph Expert Brow Fix...